Last updated: June 2026

Pk444 Privacy Policy – Data Protection and LGPD

Your privacy is a priority at pk444. This document explains, in plain and accessible terms, how we collect, use, store, and protect your personal data, in full compliance with the LGPD (Lei 13.709/2018).

LGPD Compliance 256-bit SSL Your Guaranteed Rights Zero Data Selling pt-BR

Key highlights of this Policy — read the full document below for complete details.

Data We Collect

Full name, CPF, email, phone number, address, and payment details required for operations, KYC, and support.

How We Use Your Data

Registration, identity verification, Pix processing and withdrawals, user support, and platform improvement.

Sharing

Only with payment partners and regulatory authorities when required by law. Zero data selling.

How We Protect

256-bit SSL encryption, restricted-access servers, and continuous security monitoring.

Your LGPD Rights

Access, correction, portability, deletion, and consent withdrawal. Response within 15 business days.

DPO Contact

For privacy inquiries, email suporte@pk444.life with the subject line "LGPD Request".

1. Introduction

The pk444 respects the privacy of all its users and is committed to protecting the personal data collected during use of the Platform. This Privacy Policy describes what information the pk444 collects, why it collects them, how it uses them, who it shares them with, and what your rights are as a data subject.

This Policy applies to all interactions with the pk444 through the website pk444.life, associated apps, the user support system, and any other official communication channel of the Platform. By creating an account on the pk444 or by continuing to use our services, you confirm that you have read and understood this Privacy Policy.

The processing of your data is governed by the General Data Protection Law (LGPD, Law 13,709/2018) and by all other applicable regulations in Brazil. The pk444 follows industry best practices to ensure your information is always handled with security, transparency, and respect.

Current version: June 2026. This Policy supersedes all previous versions and takes effect immediately upon publication.

2. Data Controller

The controller of the personal data collected by the Platform is the pk444, responsible for all decisions related to the processing of that information, including purpose, collection methods, storage, and sharing.

For any questions about how your data is processed or to exercise your rights under the LGPD, you can contact the data protection officer of the pk444 (DPO – Data Protection Officer) at suporte@pk444.life, using the subject line "Solicitação LGPD". Requests are answered within 15 business days.

3. Personal Data We Collect

3.1 Data You Provide Directly

During the registration process and use of the Platform, the pk444 collects the following information provided directly by the user:

  • Identification data: full name, date of birth, CPF (Cadastro de Pessoas Físicas), and identity document number (RG or CNH).
  • Contact data: email address, mobile phone number, and full residential address.
  • Identity verification data (KYC): a valid government-issued photo ID and recent proof of address, required before the first withdrawal.
  • Financial data: Pix key, credit or debit card details (securely processed by certified gateways and not stored in full on pk444's servers), deposit and withdrawal information, transaction history.
  • Communication data: messages exchanged with support via live chat or email, including service history.

3.2 Automatically collected data

When accessing the Platform, the pk444 also automatically collects certain technical information required for the services to function and to keep your account secure:

  • Device data: device model, operating system, browser version, device identifiers.
  • Connection data: IP address, internet service provider, approximate IP-based location, date and time of access.
  • Platform behavior data: pages visited, session duration, access frequency, clicks, bets placed, games accessed, and other interactions with the interface.
  • Cookie and similar technology data: as described in section 9 of this Policy.

The pk444 does not collect sensitive data such as racial or ethnic origin, religious beliefs, health information, or sexual orientation. Payment data is processed by certified gateways (PCI-DSS), and full card numbers are never stored on pk444's servers.

4. Purpose of Data Processing

The pk444 uses the personal data collected solely for the purposes described below. No data is processed for purposes other than those stated without prior notice and, where required, without renewed user consent:

  • Account creation and management: verify user identity, confirm eligibility (legal age, Brazilian residency, and valid CPF), and keep registration details up to date.
  • Processing financial transactions: process deposits via Pix, bank slip, credit/debit card, Mercado Pago, and PicPay, as well as process withdrawals via Pix to accounts at banks such as Nubank, Itaú, Bradesco, and Banco do Brasil.
  • Compliance with regulatory obligations (KYC/AML): verify user identity as required by anti-money laundering regulations (Law 9.613/1998) and betting industry rules.
  • Providing user support: answer questions, resolve disputes, handle complaints, and provide personalized support in Brazilian Portuguese.
  • Security and fraud prevention: detect and block unauthorized access attempts, duplicate registrations, and other fraudulent activities that could harm the user or the integrity of the Platform.
  • Continuous Platform improvement: analyze usage patterns to improve the user experience, system performance, and the services offered by the pk444.
  • Account communications: send transaction confirmations, security alerts, information about active bonuses and promotions, and important Platform updates. Marketing communications can be disabled by the user at any time.
  • Responsible gambling: monitor usage patterns to identify potentially problematic behavior and trigger self-control tools in line with the responsible gambling guidelines adopted by the pk444.

5. Legal Basis for Processing

The pk444 processes your personal data based on the following legal bases under the LGPD (art. 7):

Legal Basis Application at pk444
Contract performance Account registration, deposits, withdrawals, and bets — activities required to provide the contracted service.
Compliance with a legal obligation Identity verification (KYC), anti-money laundering, record retention as required by law.
Legitimate interest Fraud prevention, Platform security, and behavioral analysis for service improvement.
Consent Sending marketing communications and promotions. Can be withdrawn by the user at any time.

6. Sharing Data with Third Parties

The pk444 does not sell, rent, or trade your personal data. Sharing occurs only in the specific situations described below, always with the aim of enabling the contracted services or fulfilling legal obligations:

  • Payment gateways: certified partners that process transactions via Pix, bank slip, credit/debit card, Mercado Pago, and PicPay receive only the data strictly necessary to process each transaction.
  • Casino game providers: slots, crash games, and live casino providers receive anonymous technical identifiers required for game integration. Full identification data is not shared with game providers.
  • Identity verification partners: KYC (Know Your Customer) services used to validate documents and confirm user identity before the first withdrawal.
  • Regulatory authorities and government bodies: when required by law or court order, the pk444 shares information with competent authorities such as COAF (Financial Activities Control Council), the Federal Revenue Service, the Ministry of Finance, and other relevant bodies.
  • Technology service providers: cloud infrastructure providers, security systems, and data analysis services that operate exclusively under the instruction of the pk444 and are contractually bound to maintain data confidentiality.

All third parties with whom the pk444 shares data are contractually required to adopt security measures equivalent to ours and to use the data solely for the authorized purposes.

7. Data Retention and Deletion

The pk444 retains users' personal data for as long as necessary to fulfill the purposes described in this Policy and to meet applicable legal obligations. The criteria that determine retention periods are:

  • Active account data: retained for as long as the account remains active and in regular use.
  • Closed account data: after account closure, identification data and financial transaction records are retained for 5 years, as required by anti-money laundering legislation (Lei 9.613/1998).
  • Identity verification data (KYC): documents submitted for verification are retained for the same 5-year period following account closure.
  • Support communication records: retained for 2 years after account closure for potential dispute resolution.
  • Cookie and behavioral data: retained for no more than 13 months from the date of collection.

Once the applicable retention period has elapsed, data is securely and irreversibly deleted from the systems of the pk444. If you request early deletion of your data, the pk444 will fulfill the request except where retention is legally required, informing you of the legal grounds that justify keeping the data.

8. Data Security & Protection

The pk444 implements technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. The main security measures currently in place include:

  • 256-bit SSL Encryption on all pages of the Platform and across all financial transactions, including Pix deposits and withdrawals.
  • Secure server storage with role-based access control (RBAC), ensuring that only authorized employees can access personal data as needed for their specific roles.
  • Continuous security monitoring to detect and respond to suspicious activity, intrusion attempts, and unauthorized access in real time.
  • Two-factor authentication (2FA) available for users who want to add an extra layer of security to their account access.
  • Periodic security audits conducted by internal teams and specialized external consultants.
  • Ongoing training from the pk444 on data protection practices and incident response procedures.

In the event of a security incident that may affect your personal data, the pk444 will notify affected users and the National Data Protection Authority (ANPD) within the timeframe required by the LGPD, according to the severity of the incident. The notification will include the nature of the data affected, the steps taken to address the incident, and guidance to help users protect their accounts.

Remember: security is a shared responsibility. Use a strong, unique password for your account at pk444, do not share your credentials with anyone and enable two-factor authentication. If you suspect unauthorized access, contact support immediately via the 24h chat.

9. Cookies & Tracking Technologies

The pk444 uses cookies and similar technologies to ensure the Platform operates correctly, improve the user experience, and gather statistical information about service usage. The types of cookies used are:

  • Essential cookies: required for the basic operation of the Platform, such as keeping your session active after login, remembering language preferences, and processing transactions. These cookies cannot be disabled without affecting your ability to use the Platform.
  • Performance and analytics cookies: collect information on how users interact with the Platform (pages visited, session duration, errors encountered) to help us identify and fix issues and improve the overall experience.
  • Functionality cookies: store user preferences such as odds display settings and Sports Betting result alerts.
  • Security cookies: used to detect suspicious activity and protect user accounts from unauthorized access.

You can manage your cookie preferences in your browser settings. Disabling essential cookies may prevent certain Platform features from working. For more details on the specific cookies used, access the privacy settings in your account on the pk444.

10. Minors

The pk444 is a platform intended exclusively for individuals aged 18 years of age or older. We do not intentionally collect personal data from individuals under 18, and registration by minors is expressly prohibited under our Terms and Conditions.

During the registration and identity verification (KYC) process, the pk444 requires data that allows us to confirm the user's age. If we detect that an account was created by a minor, the account will be immediately closed, all balances will be held pending investigation, and any deposits will be refunded after the situation is reviewed.

If you believe a minor has created an account on pk444, please contact us immediately at suporte@pk444.life so we can take the necessary steps.

11. Your Rights as a Data Subject (LGPD)

The LGPD (Law 13.709/2018) guarantees you, as the data subject whose personal data is processed by the pk444, a set of rights that can be exercised at any time. See each right and how to exercise it below:

Right What does How to exercise
Access Find out what personal data pk444 holds about you. Submit a request by email with the subject line "LGPD – Access".
Correction Correct inaccurate, outdated, or incomplete data. Through your account profile or by emailing support.
Portability Receive your data in a structured, machine-readable format. Submit your request by email with the subject line "LGPD – Portability".
Deletion Request the deletion of personal data that is unnecessary or processed based on consent. Submit a request by email with the subject line "LGPD – Deletion".
Consent withdrawal Withdraw consent given for processing activities based on this legal basis (e.g., marketing). Through your account profile or via the unsubscribe link in our emails.
Right to Object Object to processing carried out on the basis of legitimate interest. Submit your request by email with a justification for the objection.
Data sharing information Find out which entities your data has been shared with. Submit a request by email with the subject line "LGPD – Sharing".

All requests related to your rights must be sent to suporte@pk444.life with the corresponding subject line. The pk444 will respond within 15 business days from the date the request is received. For complex cases requiring additional review time, you will be informed of the estimated response timeframe.

If you believe your rights have not been properly addressed, you may file a complaint with the National Data Protection Authority (ANPD), the federal authority responsible for overseeing LGPD compliance in Brazil.

12. Contact, DPO & Privacy Channel

The pk444 has appointed a Data Protection Officer (DPO) responsible for overseeing LGPD compliance on the Platform, handling requests from data subjects, and maintaining communication with the ANPD as needed.

To contact the DPO or the privacy channel of the pk444:

  • Email: suporte@pk444.life (subject: "LGPD Request – [request type]")
  • Live chat: available 24 hours a day on the Platform, with support in Brazilian Portuguese.
  • Response time: up to 15 business days for LGPD-related requests.

For general support inquiries unrelated to privacy (betting, payments, bonuses, etc.), use the live chat or email suporte@pk444.life without the "LGPD" subject line.

13. Changes to this Privacy Policy

The pk444 may update this Privacy Policy periodically to reflect changes in the services offered, data processing practices, or applicable legal and regulatory requirements.

Relevant changes will be communicated at least 7 days' notice via registered email and/or through a prominent notice on the Platform. The "last updated" date at the top of this page will be revised with each new version published. Continued use of the Platform after the changes take effect constitutes acceptance of the new version of the Policy.

To view previous versions of this Policy or learn more about any specific change, contact us at suporte@pk444.life.

How Your Data Moves Through pk444

From registration to withdrawal, see what happens to your information at every stage of using the Platform.

Registration

Name, email, CPF, and date of birth collected to create your account. Age verification and CPF uniqueness check performed before activation.

Pix Deposit

Transaction data is processed by the certified payment gateway. The pk444 records the amount, date, and status, without storing complete banking details.

Betting & Games

Betting history and casino sessions stored for support, dispute resolution, and responsible gambling. Anonymized data used to improve the Platform.

KYC Verification

ID and proof of address verified before the first withdrawal. A one-time process with a review period of up to 24 business hours.

Withdrawal via Pix

Pix key linked to the account holder's CPF. Withdrawal processed in up to 5 minutes to any Brazilian bank with Pix enabled.

Retention & Deletion

Data retained for the legally required period after account closure (up to 5 years for financial records). After that period, secure and irreversible deletion.

Our Commitment to Your Privacy

Six concrete practices that pk444 adopts to ensure your data is always protected.

256-bit SSL Encryption

All Platform pages and all financial transactions — including Pix deposits and withdrawals — are protected by 256-bit encryption, the same standard used by Brazilian digital banks such as Nubank and Itaú.

Zero Data Selling

The pk444 does not sell, rent, or trade your personal data to third parties. Data sharing occurs only with strictly necessary operational partners and always under confidentiality agreements.

LGPD Rights Guaranteed

Access, correction, portability, deletion, and withdrawal of consent. All your rights under Law 13.709/2018 are respected and handled within 15 business days.

Plain Language

This Policy was written in plain Brazilian Portuguese, without excessive legal jargon. The goal is for you to understand exactly what the pk444 does with your data before accepting the terms.

Incident Notification

In the event of a security incident affecting your data, the pk444 notifies affected users and the ANPD within the timeframe required by the LGPD, with clear information about what occurred and what steps were taken.

Control in Your Hands

You can update your personal information, manage communication preferences, and request account deletion directly from your Platform profile — no need to contact support for routine actions.

Your Data, Your Rules – pk444 & LGPD

The pk444 processes your personal data in full compliance with the LGPD (Law 13.709/2018) and uses 256-bit SSL encryption on all transactions. We never share your information with third parties for commercial purposes. To exercise any right under the LGPD, contact us at suporte@pk444.life with the subject line "Solicitação LGPD". For the general rules of Platform use, see our Terms and Conditions.

Common Privacy Questions at pk444

The most common user questions about data protection, cookies, and LGPD rights on the Platform.

No. pk444 does not sell, rent, or trade your personal data to third parties under any circumstances. Data sharing occurs exclusively with operational partners essential to delivering our services — such as payment gateways that process your Pix, boleto, or card transactions — and with regulatory authorities when required by law. All such partners are contractually required to maintain confidentiality and to use the data solely for the authorized purposes.

To request deletion of your personal data, send an email to suporte@pk444.life with the subject line "LGPD – Data Deletion", providing your full name and the email address registered to your account. The request will be processed within 15 business days. Please note that certain data must be retained for periods defined by law — for example, financial records must be kept for 5 years under anti-money laundering legislation. In such cases, you will be informed about which data is being retained and the legal basis justifying the temporary retention.

Full financial data — such as a complete credit card number — is not stored on pk444's servers. Card transactions are processed by PCI-DSS certified gateways, which are responsible for the secure handling of that data. pk444 stores only the information needed for transaction history: amount, date, transaction type (deposit/withdrawal), and status. Your Pix key is linked to your account to facilitate withdrawals, but is stored in encrypted form associated with the account holder's CPF.

You can opt out of promotional and marketing emails at any time in two ways: (1) by clicking the "Unsubscribe" link in the footer of any email sent by pk444, or (2) by going to the communication settings in your Platform profile and turning off marketing notifications. The change takes effect immediately. Please note that transactional emails — such as deposit confirmations, withdrawal notices, and account updates — will continue to be sent even after you opt out of marketing, as they are required to keep your account secure.

After account closure, pk444 retains certain data for the minimum period required by law. Financial transaction records are kept for 5 years under Law 9.613/1998 (anti-money laundering). Identity verification documents (KYC) follow the same retention period. Support communication records are kept for 2 years. Once these periods expire, data is securely and irreversibly deleted. If you want to know exactly which data is retained after closure, you can request a full list by emailing suporte@pk444.life with the subject line "LGPD – Data after account closure".

Yes, pk444 uses cookies to ensure the Platform functions properly and to improve the user experience. These include essential, performance, functional, and security cookies. Essential cookies cannot be disabled without affecting basic Platform usage — for example, keeping your session active after login depends on them. Analytics and marketing cookies can be managed through your browser settings. Access the privacy settings of your browser (Chrome, Firefox, Safari, etc.) to manage or block specific cookies. Keep in mind that disabling non-essential cookies may affect certain secondary features, such as betting preference reminders.
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Bet Responsibly at pk444

Sports Betting and casino games are entertainment, not a guaranteed source of income. The pk444 provides self-control tools such as deposit limits, temporary breaks, and self-exclusion directly in your profile. If you notice that betting is affecting your finances or emotional well-being, visit our Responsible Gambling or contact 24h support. Only users aged 18 and over may register and use pk444.

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